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Will Cole

The Pomp Podcast

#401: Parker Lewis & Will Cole on Bitcoin As A Reserve Asset

- Corporations are increasingly adopting Bitcoin as a treasury reserve asset, following MicroStrategy's lead, driven by monetary expansion and the search for store-of-value alternatives to depreciating fiat currencies. - Business adoption of Bitcoin differs from individual adoption because it requires solving corporate governance, multi-signature custody, financial controls, compliance, and audit challenges that Bitcoin's protocol does not natively address. - Unchained Capital is building collaborative custody and financial services infrastructure for businesses, combining Bitcoin's native multisig with software controls that replicate traditional banking governance without creating counterparty risk. - Wyoming's Special Purpose Depository Institution (SPDI) legislation and the OCC's Bitcoin custody guidance provide regulatory certainty that enables financial services companies and banks to operate Bitcoin businesses without jurisdictional ambiguity. - Business Bitcoin adoption will follow a natural progression from small and medium-sized companies (lower decision-maker count) before large-cap firms, and adoption scales with use cases beyond treasury: vendor payments, payroll, and customer obligations denominated in Bitcoin. - The volatility concern is overblown if a business generates cash and is transacting in Bitcoin rather than speculating; holding Bitcoin eliminates the guaranteed loss of purchasing power inherent in dollar holdings.